Kyrie Irving and Russell Westbrook ignited the 2017 NBA season and took their dynamic ball handling skills straight into the playoffs. With two styles of play and one relentless drive, they keep defenders on their heels, and fans out of their seat.

To highlight how elite these players are, I developed a series of Nike billboards that would live in the opposing city of each team’s playoff opponent.

With Kyrie hitting one of the best shots (go ahead three to win the game) in NBA finals history, this moment is always a conversation starter for opposing fans. Not only did this shot win the Cleveland Cavilers the 2016 NBA finals, it showed the world the Kyrie was a co-star to LeBron and not supporting cast.

Russell is one of the most criticized in the new era of the NBA. One day it’s his outfit, the next it’s his shooting percentage. One thing that can’t be argued is the triple double run he went on in the regular season - 42. The noise that constantly surrounds Russell helped inspired the copy for his ad.

ONE FLASHY. ONE FEROCIOUS. BOTH ELITE.